Jay Rox, a renowned Zambian musician, has been making waves in the industry for his unique sound and talent. Recently, he has been pushing the music of Umusepela Chile, one of the artists signed under his record label, Roxafrica.

In a recent interview, Jay Rox revealed why he is putting more effort into promoting Umusepela Chile’s music compared to the other signed artists. He explained that Umusepela Chile has a distinct sound and message that he believes needs to be heard by a wider audience.

Umusepela Chile’s music is characterized by thought-provoking lyrics that touch on social issues, personal experiences, and mental health. Jay Rox believes that his music is important in creating awareness and sparking conversations about these topics.

Furthermore, Jay Rox expressed his admiration for Umusepela Chile’s work ethic and dedication to his craft. He believes that he has the potential to become a major player in the Zambian music scene and beyond.

While Jay Rox is still promoting the music of his other signed artists, he believes that Umusepela Chile’s unique sound and message sets him apart from the rest. By pushing his music more, Jay Rox hopes to help him gain more recognition and success.

Jay Rox’s decision to promote Umusepela Chile’s music more is a testament to his belief in the artist’s talent and message. It also shows his commitment to supporting and uplifting the artists signed under his record label.